What we offer
Pillar 1 : Business development consulting & transition management
What we do
- Go-to-Market Strategy and Implementation
- Route to Market Assessment & Execution
- Category Management and Brand Positioning
- Distributor Monitoring & Management
- Implementation of the “Partnership for Growth Model©”
- Sales & Operations Planning
Example : Go to Market Strategy & Implementation
How we operate
Providing tailored route to market solutions to help your brand expand internationally
Together with you, we will define and come up with one common vision and go-to-market strategy to make sure your brand wins in its segment(s) on the most promising market(s) we have jointly identified.
Assess the market potential and define international expansion strategies
Recommend and set-up the turnkey go-to-market model
Lead market development and manage the brand’s daily operations
Where we play
Industries and channels
Thanks to our experience, we support international expansion of brands through creating direct relationship with trade or indirect route to market model via full-service distributor partners. We work globally across most trade channels, whether offline or online.
Consumer goods
• Food & Beverage
• Personal Care
• Household Essentials
• Consumer Healthcare
B2B
• Accessibility tools for Visually Impaired People
Traditional retail
• Super- and Hypermarket
• Discount
• Convenience
• Pharma and Parapharma
OOH / Foodservice
Travel Retail
Online
• Pure players
• Marketplaces
• Direct to consumer
Benefits: we win & grow together
External commercial partner with in-house Multi-functional capabilities
Agile, “plug & play” partner that becomes an extension of your team
Self-funded organization that evolves in-sync with the business needs
Distribution of CPG Brands
Brand Innovation
Partner
Production
Partner
Logistics
PARTNER & SEEDGROWTH
Distribution (online or retail)
Seedgrowth
Trade Marketing
Seedgrowth
Execution
Seedgrowth
Benefits: we win & grow together
External commercial partner with in-house Multi-functional capabilities
Agile, “plug & play” partner that becomes an extension of your team
Self-funded organization that evolves in-sync with the business needs
Pillar 3 : Distribution of accessibility and inclusive solutions for Visually Impaired People
Context
NUMBER OF VISUALLY IMPAIRED OR BLIND PEOPLE
In Switzerland
377000
In Europe
75 million
Globally
280 million
Multiple Solutions
VIRTUOZ
Tactile and sound plan to give a representation of the space and allow autonomy of movement.
BIPED
Biped is a harness that detects obstacles and provides GPS instructions, all in one, with audio feedback.
Partners
Business cases
Croatia
Belgium
Russia
France
Switzerland
Italy
Spain
Netherlands
Sweden
Germany
UK
Ireland
US
Canada
Mexico
Serbia
Kazachstan
Australia
New Zealand
Thailand
Indonesia
Philippines
Brazil
Chile
Colombia
Denmark
Norway
Finland
Austria
Portugal
South Korea
South Africa
Japan
Libya